Ratings vs rankings: What the TV deals and MLS marketing push mean for Canadian soccer
Waking the RedA new TV deal and an MLS marketing push in Canada gives us insight into the league’s complicated relationship with Canadian soccer. CTV, Canada’s most-watched station, has announced it will show seven MLS fixtures featuring Canadian teams this season. Toronto FC will...
Published: Feb 24, 2017, 7:30 am Added: Feb 24, 2017, 8:48 am